FOYER Publicity
campaign 2009
Advertisement
Length : 2 x 35"
Director : Jean Christophe Craps ZEILT productions
Animation studio: ZEILT productions
Advertising agency: Kreutz & Friends
Prod : Remedia
Preproduction.
We storyboarded these commercials to organize the filming and
the editing of the 3D birds into the live-action footage.
See the storyboard
We have also conducted graphic research to prepare the creation
of the 3D characters, here are some examples.
Shooting.
For these commercials, we took care of the special effects as
well as the animation of the birds and their editing into live-action
footage. ZEILT productions participated in the shooting to do the
camera tracking and HDRI pictures.
Technical
The bird is in 3D. ZEILT productions developed a
semi-automatic system for the animation of the wings, which enabled
us to animate the bird in midair as well as in the nest box.
Foyer Campagne publicitaire 2009.
Preproduction.
